Matthias Heinze


Vice President Commercial and General Manager Eastern Europe & Benelux at Turner Broadcasting

Matthias Heinze (41) is General Manager in Eastern Europe and Benelux and Vice President Commercial in Central and Eastern Europe for Turner. As General Manager he is responsible for all operational activities in the Benelux countries and the region of Eastern Europe including Poland, Romania and Russia. In his role as Vice President Commercial Heinze oversees the revenue side of Turner’s business in Central and Eastern Europe including ad sales and business development for Turner’s entertainment brands as well as channel distribution for all Turner channels including CNN International.

Heinze joined Turner in 2008 as Commercial Director for the German speaking territories. In March 2013 he was promoted to Vice President Commercial Central and Eastern Europe and was appointed General Manager for Eastern Europe in December 2015. In March 2017 he was appointed General Manager for the Benelux countries. Prior to Turner Heinze worked for over five years in ad sales and marketing roles at the ProSiebenSat.1 Group. Heinze holds a degree in Business Administration from the Ludwig Maximilian University (LMU) Munich.