Kateryna Edelshtein is lead East European region at Nielsen covering 15 markets across South, Central and Eastern Europe.
Kateryna has been with Nielsen since 2006, covering various commercial, regional and market leadership roles across multiple markets. She started in Ukraine, then moved to Kazakhstan and later in 2012 to Russia.
In 2012, Kateryna moved to Russia to lead commercial team there. She was also leading Kimberly Clark and Colgate Palmolive relationship across Europe and MEA. In 2015 she moved to Hungary, to expand her leadership in both Nielsen Media and Consumer business. In 2018, Kateryna relocated to China to lead Consumer Packaged Goods industry in Nielsen China. In 2021, she has relocated back to Budapest to lead East Europe
With her 17 years of working experience at Nielsen, in various roles across Consumer and Media Kateryna has built strong knowledge of both Advertiser and Media ecosystem as well as understanding of full cycle of consumer journey in diversified emerging and developed economies. Kateryna holds a master degree in Marketing Management.